- Sourav Ganguly & Sunil Chhetri has become the New Brand Ambassador of JSW Cement for their marketing campaign Leaders Choice in West Bengal, Bihar, and Odisha. Sourav Ganguly, also known as Dada, is the 39th President of the Board of Control for Cricket in India (BCCI). While Sunil Chhetri is the Captain of the Indian national team.
- Leaders Choice Campaign,
- The Leaders Choice is the first of its-own-kind marketing campaign, which is organized by the JSW Group.
- The theme of this Campaign is 'Building a solid foundation for a better tomorrow'.
- The objective of this campaign is to strengthen the position of JSW Cement in PSC and Composite cement in India.
Published On : 19 Jun 2020
Current Affair
